À propos du cours
Dans le processus de développement d’une entreprise de nos jours, les médias sociaux constituent un canal incontournable aujourd’hui.
Le développement d’une communauté performante sur les médias sociaux permet la génération des prospects (leads), l’acquisition des nouveaux clients, l’accroissement de la visibilité ou encore le développement de la marque pour attirer les nouveaux talents.
Alors pour y arriver à faire cela, s’appuyer sur une stratégie réseau sociale est une parmi plusieurs. Dans ce cours, nous allons parcourir ensemble comment établir une telle stratégie pour votre entreprise. Nous allons voir ensemble comment s’y prendre et également les outils avec lesquels vous pourriez faire usage pour gérer l’ensemble de vos comptes réseaux sociaux de manière productif et être efficace dans vos tâches.
Contenu du cours
Comment s’exprimer sur les réseau sociaux ?
Fixer des objectifs précis
00:00Rédiger une ligne éditoriale
00:00Définir votre Cible
00:00Choisir les médias sociaux
00:00Offrez un contenu varié
00:00
Développer et animer une communauté en ligne
Gestion de la relation client
Le retour sur investissement
Bonus
Obtenez votre certificat
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